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Programme
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Olympic
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Melbourne
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1956
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Australia
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| PROGRAMMES 1956
The first programme was produced by the Organizing Committee in January,
1955, almost two years before the Games. This contained a summary of sports
and times of commencement for each day of the Games, a statistical table
of daily sports, prices of tickets of admission, and a map of Melbourne
showing the location of venues. This programme was available for sale to
the public through all box office agents and newsagents at the price of
one shilling. This summary programme was in good demand and about 115,000
were sold. The total print was 15,000 for office use, and 145,000 copies
for sale. Planning for the preparation of the daily sports programmes began
in May, 1954. The first estimates of numbers of programmes required were
compiled on a basis of capacity of each venue, and the number of days and
sessions over which each competition would be extended. The estimates were
based on two-thirds of the seating capacity of those venues where ticket
sales had been heavy. A lower figure was adopted for preliminaries, when
the competition would run for more than five days, or where only one programme
was required for the whole competition. Research into the London and Helsinki
figures was most helpful and showed that in order to avoid waste, estimates
should be on a conservative basis. Details of programmes ordered are shown
on page 66. The percentage sold was regarded as satisfactory. Free copies
of all programmes were issued daily to competitors and officials, and to
the press and radio representatives. The International Olympic Committee,
International Sporting Federations and the Organizing Committee received
the number of programmes essential for their requirements. |
| In view of the mass of printing involved on a day-to-day basis, an
approach was made early in 1955 to the Printing and Allied Trades Employers'
Association of Victoria to discuss a means of completing the task. The
Association arranged for its members to undertake the work and also to
ensure that the interests of the Organizing Committee were safeguarded,
the work done on time, and distributed to the Committee's order. The over-all
estimate of the number of programmes to be printed for all competitions
and events exceeded 1,000,000. Owing to recurring changes and alterations
caused by withdrawals, delayed entries, and revised draws, the production
of programmes was considerably delayed, and in some of the competitions
it was impossible to set the programme in advance, since even the number
of entries was in doubt. Some programmes, including fencing and shooting,
which had been set up by the printers in advance had to be completely reset.
In view of delays in preparing final drafts it was only by the great
co-operation of the printers that the programmes appeared on schedule.
The Opening Ceremony souvenir programme was perhaps outstanding. The complete
issue was sold. The Closing programme contained in addition to information
regarding the football final and the ceremony itself, all results, including
the last event of the day before the closing of the Games. The cover design
included a photograph in colour of the Opening Ceremony. |
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Programme
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Olympic
Games
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Stockholm
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1956
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- Equestrian Games -
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Sweden
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